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LaunchSynapse
EU AI Act Article 50 ·

The stack-neutral compliance layer above Salesforce and Adobe.

We don't race on AI content speed. We guarantee compliance throughput the 2026 bottleneck the agentic clouds were not built to solve.

Every outbound marketing artefact shipped clean, portable, and provable. A cross-vendor artefact graph, compliance-as-code policy packs, adversarial QA, and a one-click Evidence Pack exported into the Salesforce, Adobe, and HubSpot stacks you already own.

Stack-neutral

Sits on top of Salesforce, Adobe, HubSpot never replaces.

Evidence Pack™

Regulator-ready, cryptographically signed, in one click.

Shared-responsibility

Contractual + insurance rider on covered policy packs.

Exports into not replaces the stack you already own

Salesforce Marketing CloudAdobe GenStudioHubSpotWorkfrontFigmaCanvaC2PA / Content Credentials

Why LaunchSynapse

Three things no incumbent delivers together.

Salesforce and Adobe win inside their ecosystems. OneTrust and Credo AI live above marketing-ops. CrewAI and AutoGen ship substrate. We are the intersection the only quadrant where cross-vendor provenance, compliance-as-code, and shared-responsibility contracting meet.

Outcome

Every campaign ships clean, portable, and provable.

Machine-readable disclosures, a cryptographic audit trail, and a policy-pack-signed approval chain by default, at source, across the vendors you already use. Design-partner targets: eleven-day review cycles compress to forty-eight hours. Regulator-ready Evidence Packs assemble in seconds.

  • EU AI Act Article 50 policy pack at MVP
  • NY A8887-B + FINRA 2210 packs in co-authorship with AmLaw-50 advertising-law partner
  • Evidence Pack™ cryptographically signed, JSON-LD open format, regulator-ready on demand
Credibility

We sit on top of the stack you already own.

You do not rip out Salesforce Marketing Cloud. You do not displace Adobe GenStudio. You do not retire Workfront, Canva, Figma, or your external agencies. We export into them, ingest from them, and bind the whole pipeline into one cross-vendor provenance graph.

  • Native Salesforce Marketing Cloud exporter at MVP
  • Adobe GenStudio exporter + C2PA Content Credentials emission
  • Stack-neutrality as contractual commitment, not marketing slogan
Differentiation

Share the risk in writing, or don't ask us to.

We are the only platform that signs a shared-responsibility clause and carries a cyber/privacy insurance rider that absorbs first-loss on misclassified disclosure within covered policy packs. Ecosystem clouds will not price cross-vendor liability. Stand-alone governance tools do not sit inside the pipeline where the exposure originates. We are the intersection and we put that intersection on paper.

  • FS policy pack in co-authorship with an AmLaw-50 advertising-law partner
  • Cyber-insurer rider Chubb/AIG/Beazley-class, terms finalising with design partners
  • Escrow of the customer's artefact graph as open-format JSON-LD

How it works

Idea → Brief → Journey → Compliance → Evidence Pack.

Every stage writes one row to the ledger. Every artefact carries its lineage. Every export into Salesforce, Adobe, or HubSpot leaves a chain of custody that travels.

  1. Stage 01

    Intake → Brief

    BriefSpec.json

    Structured, versioned

  2. Stage 02

    Segmentation

    SegmentPlan.node

    First-party bound

  3. Stage 03

    Journey

    JourneySpec.json

    Node-based, policy-gated

  4. Stage 04

    Creative

    Variant.v3

    C2PA + lineage

  5. Stage 05

    QA + Policy

    Judge.pass

    EU Art.50 · NY A8887-B · FINRA 2210

  6. Stage 06

    Approvals

    Approve.sig

    Human-in-loop · Copilot default

  7. Stage 07

    Activation

    Export → SFMC

    Native objects

  8. Stage 08

    Evidence Pack

    pack.v1.pdf

    Signed, regulator-ready

Cryptographic ledger

SHA-256 hash chain · S3 Object Lock daily checkpoint

Stage-gated (Copilot default)

Explicit human approval before advance. Autopilot deferred to 2027+.

Evidence Pack

Versions · approvers · disclosures · models · logs

11d → 48h

Marketing-review cycle

Target SLA with draft-time enforcement.

8–20h → <1 min

Evidence Pack assembly

Signed, regulator-ready on demand.

~3×

Campaign throughput

On the headcount you already have.

EU AI Act Art. 50

Dated enforcement. We help you meet it.

Targets are stated against the design-partner pilot bar and assume: (a) draft-time policy checking replaces human review for routine campaigns; (b) three standard policy packs applied; (c) no novel cross-jurisdictional claims. Numbers validate per contract.

The platform

A digital assembly line for regulated campaign delivery.

Nine surfaces, one artefact graph. Every action writes one row to the ledger. The moat is the composition not any single feature.

Artefact Graph

Every brief, segment, journey node, creative variant, and disclosure is a versioned node with provenance, model trace, and approver chain stamped in. Binds Salesforce, Adobe, Canva, Figma, and external-agency outputs into one chain.

Compliance-as-code policy packs

At MVP: EU AI Act Article 50, NY A8887-B, FINRA 2210. On the dated roadmap through Q3 2027: SEC Marketing Rule, Utah AIPA, Texas TRAIGA, India SGI, IAB Jan-2026. Versioned, jurisdiction-scoped, in co-authorship with an AmLaw-50 partner.

Judge agents adversarial QA

Automated stress-testers that attack drafted campaign logic for prompt injection, claim substantiation, discriminatory targeting, and synthetic-performer exposure at draft time, not review time.

Cryptographic audit trail

Hash-chained, write-once ledger with daily Merkle-root checkpoints in S3 Object Lock. Campaign freeze locks the exact version that shipped.

Evidence Pack™

One click. Versions, approvers, disclosures, models, activation logs assembled and signed in seconds. PDF + machine-readable JSON-LD + Word/redline for outside counsel.

Disclosure composer

Auto-generates machine-readable and user-facing disclosures per region and channel. Synthetic-performer detection flags AI imagery against EU Art. 50, NY A8887-B, and India SGI triggers.

ChatOps control plane

Approvals, diffs, anomaly alerts, and one-tap actions in Slack. Microsoft Teams arrives before first chasm-crossing contract.

Throughput dashboard

Shared by the CMO, the Deputy GC, and Marketing Ops. Cycle time, rework rate, compliance-pass rate one source of truth across three seats.

Stage-gated autonomy (Copilot default)

Every policy-gated decision requires explicit human approval before advance. Routine campaigns skip the queue; only true exceptions escalate. Autopilot mode is deferred to 2027+ after SOC 2 Type II, ISO 42001, and a finalised shared-responsibility underwriting model.

Field notes

Two buyers, one artefact graph.

The Deputy GC buys risk reduction. The CMO buys throughput. The platform has to clear both rooms to close.

Priya · Deputy GC, Head of Marketing Compliance

7:15 a.m. on a Tuesday.

Forty-to-sixty overnight review requests already in her Jira queue. Each breaching the CMO's forty-eight-hour SLA. Each arriving from a different tool Marketing Cloud, Workfront, Figma, Canva, an external agency's SharePoint.

Her four-person team repeats the same five classes of rework on sixty percent of artefacts. Eight to twenty hours to assemble one campaign's audit trail. Under the firm's compliance-officer mapping, a missed Article 50 disclosure is personally attributable.

She needs a bridge. Not a new ecosystem. A layer that sits above the stack and signs across the seam.

After LaunchSynapse

Her Jira queue has six items, not sixty each a true exception the policy engine could not resolve at draft time. She generates the Evidence Pack for Thursday's outside-counsel request in fourteen seconds instead of twenty hours. The Board paper for next week's Risk Committee generates itself from the same artefact graph.

Marcus · CMO, mid-market regulated FS

3:00 p.m. on a Thursday.

Three campaigns stuck behind legal review. The agency wants sign-off by Friday. Eleven days of cycle time is the house average, and his board is asking why spend-to-revenue is slipping against a peer running faster.

He already bought Salesforce Marketing Cloud. He already bought Adobe GenStudio. He is not buying a fourth ecosystem and he is not slowing his team down to service another compliance tool.

What he wants is throughput his Deputy GC will sign for: more campaigns out the door, same headcount, without a new approval bottleneck.

After LaunchSynapse

Routine campaigns clear draft-time policy checks without touching a reviewer. The CMO, the Deputy GC, and marketing ops watch the same throughput dashboard. Salesforce and Adobe stay the system of record. Target: ~3× campaigns per quarter on the headcount he already has validated per design-partner contract.

Composite personas drawn from customer-discovery conversations. LaunchSynapse is pre-design-partner at time of writing. Outcomes are target-state.

Enterprise-grade

Security, privacy, and model governance by construction.

Every procurement gate the CISO, CCO, and Risk Committee expect on a dated roadmap. Data stays in-region. Keys stay in Vault. Models stay in the registry.

SOC 2 Type I → Type II

Type I at design-partner signature; Type II by Q1 2027.

EU data residency

Dublin-region tenant; DPA + SCCs pre-shipped.

SSO · SCIM · RBAC/ABAC

Creator / Approver / Admin / Viewer separation.

Shared-responsibility clause

Contractual first-loss absorption on covered packs.

Cryptographic audit trail

Write-once · hash-chained · Merkle checkpoint.

Model registry + trace

Tenant-scoped approved models; per-artefact trace.

Partner posture · diligence-ready

AmLaw-50 advertising-law partner

Exclusive-per-vertical co-authorship of FS policy packs. Engagement live; named on contract for design partners.

Chubb / AIG / Beazley-class underwriter

Cyber-insurer for the shared-responsibility rider. Underwriting terms finalising alongside design-partner pilots.

C2PA · IAB Tech Lab working groups

Evidence Pack format contributed as open JSON-LD. Goal is recognition as standard, not assertion.

Pricing

Priced against outside counsel, not against martech add-ons.

For regulated enterprises with a staffed Chief Compliance Officer or General Counsel. The line item displaces a fraction of your advertising-law retainer and absorbs first-loss on misclassified disclosure. Foundation is the entry tier; Throughput is the default for US mid-market FS with EU exposure; Enterprise is custom-configured for Board-visibility programs. Below are list anchors; bespoke procurement terms on every deal.

Foundation

$180K/ per year

For mid-market regulated firms entering the category.

  • 3 policy packs (FINRA 2210, SEC Marketing Rule, NY A8887-B)
  • 1 exporter (SFMC or Adobe)
  • Evidence Pack + cryptographic audit trail
  • Slack ChatOps
  • 25 seats
Most signed

Throughput

$360K/ per year

Default tier for US mid-market FS with EU subsidiary.

  • 5 policy packs + multi-jurisdiction resolver
  • Salesforce Marketing Cloud + Adobe GenStudio exporters
  • Shared-responsibility clause (standard rider)
  • Retrospective scan included (one run)
  • Slack + Teams ChatOps · EU data residency · 75 seats

Enterprise

$900K – $1.8M/ configurable

For enterprise FS with Board-visibility programs.

  • All 8 packs + unlimited future-pack inclusion
  • All MVP + Year-2 exporters
  • Dedicated tenant; tenant-specific model hosting
  • Named AmLaw advisory days · 24/7 on-call
  • Carrier-aligned insurance rider · unlimited seats

Three founding-customer slots at a ratchet tier $150K Y1 → $300K Y2 → $400K Y3. See full pricing →

Questions

The twelve we hear most.

Agentforce and GenStudio are priced as bolt-ons inside ecosystems you already pay for. Their audit trails stop at the edge of their own cloud. LaunchSynapse sits above those clouds and binds their outputs along with Canva, Figma, and external agencies into one cross-vendor provenance graph with a cryptographic audit trail. We export into Salesforce and Adobe; we never replace them.

Those are enterprise GRC platforms bought by the CCO or CPO they live above marketing-ops. LaunchSynapse sits inside the campaign pipeline, where the exposure originates. OneTrust answers 'is our AI governed?'. We answer 'does this specific campaign ship clean, portable, and provable today?'

The product is a regulator-tracker. FINRA, EU AI Act, NY A8887-B, Utah AIPA, and India SGI update continuously. A one-time purchase locks you to a policy snapshot that goes stale inside a quarter. The artefact graph also compounds with audit history two quarters of immutable trail is worth more than the product was at month one.

Perfect. LaunchSynapse exports native SFMC audiences, content, and journeys. Nothing gets replaced. We ingest from Workfront, Figma, Canva, and your agencies, bind everything into one chain, and push validated packages into your existing SFMC tenant. Stack-neutrality is a contractual commitment, not a slogan.

Yes 15% off annual ACV for a 3-year commit, with a 5–7% annual ratchet inside the contract and an exit-for-cause clause. We do not cut price below 15% on standalone 1-year deals; the shared-responsibility clause and the policy-pack cadence are what the price buys.

Not yet. The dated EU AI Act Article 50 buying window is what justifies the premium today. If your regulatory surface is US-only (FINRA 2210, SEC Marketing Rule, state AI acts, NY A8887-B), the TCO math still works but we prioritise US-with-EU-subsidiary firms through 2026. We'll ship a US-only pack after.

Each vertical pack is co-authored with an AmLaw-50 advertising-law partner on an exclusive-per-vertical basis (Davis+Gilbert, Reed Smith, Venable class for FS). The firm carries the regulatory interpretation; we carry the engineering and the certification work. Packs refresh quarterly, with break-glass updates within 72 hours of any named enforcement action.

The Evidence Pack is engineered as regulator-addressable: versions, approvers, disclosures, models, activation logs, all cryptographically signed. We're publishing the format as an open JSON-LD specification and contributing it to IAB Tech Lab and C2PA working groups. The goal is recognition as the standard, not assertion and your General Counsel is part of that validation from day one, not a downstream observer.

No. Copilot mode with stage-gated approvals is the default. Every policy-gated decision policy violation, creative override, activation requires explicit human approval before advancement. Routine campaigns skip the reviewer's queue at draft time; only true exceptions escalate. Autopilot mode is a 2027+ roadmap item, gated behind SOC 2 Type II, ISO 42001, and a finalised shared-responsibility underwriting model.

The opposite is the bet. The policy engine catches rule violations at draft time before artefacts reach the reviewer's queue. Routine campaigns ship without human review at all; only genuine exceptions escalate. Design-partner target is eleven-day review cycles compressing to forty-eight hours, and ~3× campaigns per quarter on the same headcount. The shared dashboard means the CMO, the Deputy GC, and marketing ops see one number, not three.

Us: mid-market regulated financial-services firms with a staffed Deputy GC or Chief Compliance Officer, $5B+ assets, EU subsidiary exposure, and Salesforce Marketing Cloud or Adobe GenStudio in the marketing stack. Not us (yet): SMBs without a dedicated compliance function; non-regulated verticals; firms without a CMO + CCO/GC dual-buyer motion. We over-build for anything below that line until FY29.

EU AI Act Article 50

Twenty minutes. One conversation. If the outside-counsel-displacement math works, we keep talking. If it doesn't, it's honest and short.